Case studies.
2BYG — “WYW”
A visualizer for 2BYG, out on Def Jam.
- Out on Def Jam Recordings.
Directed by Cristian de la Garza · Produced by Stephanie Makia · Released by Def Jam Recordings
Watch on YouTube
Reach Performance
A trainer's film, told by the athlete he trains.
- Diego García, FC Dallas.
- Shot by Cris.
- Black and white, 4:3.
Axis Methods
The film that announced a new practice.
- Dr. Whitley Madison, DPT.
- Rehab and training, one brand.
- Shot by Cris.
Mason Taff
A private tattoo studio, shot like somewhere you have to be let into.
- Large-scale black and grey.
- Neo traditional.
- Shot by Cris.
Sports Connection
Two promos that ended up playing on their own wall.
- The golf simulators.
- The birthday parties.
- Cut for the wall and the feed.
Twins Nightclub
A packed club, without filming a crowd.
- Shot empty. Filled in post.
- Every frame has an empty twin.
- Storyboarded first.
Yamas
Their nights, filmed and posted every week.
Mama Mia night, every week.Drag shows and a proposal.Guest interviews.Their logo in 3D.
Nightlife recaps
Club nights and rooftops, cut for the feed.
Made for Reels and TikTok.Six venues.
Studio Blu
A logo, a brand kit, and the website.
- Logo designed from scratch.
- Brand kit: colour, type, logo rules.
- Every button books a call.
- Clear pricing, up front.
- Built to rank in Charlotte.
Lottie’s Cafe
Their site was down. We built a new one.
- Open or closed, at a glance.
- Call, directions, order in one tap.
- Answers what customers ask.
CM Scales
The board an agency runs its day on.
- The whole pipeline, one screen.
- Revenue up top.
- Shown on demo data.
